The importance of clean HTML code

HTML encoding errors can and will break search engine spiders. Any site trying to rank in the engines should follow the guidelines of the W3C. The majority of the time web pages will work in your browser regardless of how buggy the code is.

Best practices involving HTML Code are:

1. Validate you code with the W3c standard http://validator.w3.org/.
2. Don't make your site dependent on javascript.
3. Follow the Web Accessibility Initiative guidelines as much as possible.
4. JavaScript Pop Up don't get crawled.
5. As Cool as Ajax may seem to be spiders don't know what to do with it.
6. Don't use hidden text to stuff keywords into your web page. Hidden text is created by making the text the same color as the background it is on.

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